BayerAnnouncing the success of maintaining the market leader position in cool house paint for 17 consecutive years, reflecting the trust and satisfaction of customers towards the products. Highlighting the status as the number one true innovation in cool house paint that is used.Ceramic Cooling Technology (Ceramic Cooling Technology)The ultimate in cool home technology
Bayer, the leader in innovative eco-friendly paints, has been in business for over 60 years under the concept of Eco-Wellness Innovation. It has revolutionized the building paint industry by introducing Ceramic Cooling Technology, which acts as thermal insulation while reflecting heat, eliminating the need to wait for heat to be released. Guaranteed by being the number 1 seller of genuine cool house paint.Beger Cool color” It is the first and only one in Thailand to receive an award from the National Innovation Institute.

Dr. Worawat Chaiyosboonratthe increasing temperatures and climate change have made it even more critical to address this issue. Bayer has focused on developing solutions that not only improve the comfort of living spaces but also contribute to energy efficiency. The company aims to provide innovative products that enhance the quality of life while being environmentally friendly.Global warming situationCurrently, the widespread impact on all lives due to this issue has prompted Beger to continuously develop products that serve as solutions to this global crisis. They have incorporated cutting-edge ceramic cooling technology, the ultimate in cool house paint technology, into their Beger Cool paint products, which effectively reduce indoor temperatures.
Ceramic Cooling Technology: Another step in innovation for a cool and comfortable home. Bayer is proud of its world-class innovation chosen by NASA to coat the heat shield of the space shuttle. It has also developed this technology for the automotive industry, where it is used for heat resistance in ceramic films applied to car windows, as well as in Formula One car brakes. This has led to the innovation of the cool house paint “Bayer Cool,” which helps reflect heat and reduce heat absorption from sunlight for homes, making the entire house cooler. In addition to house paint products, Bayer also offers roof paint, ceiling paint, waterproofing paint for rooftops, steel paint, and primers that incorporate this heat-resistant technology. When used as a complete system, it can enhance heat resistance by reflecting up to 97.2% of heat, reducing temperatures by up to 6 degrees Celsius, and helping to save electricity costs by over 32%.

Bayer, the only paint manufacturer in Thailand and the first in Southeast Asia to introduce paint production innovations.AVID system(Automatic Vacuum Inline Dispersion) is used with an inline automatic vacuum production system, making the manufacturing process more efficient, which helps reduce global warming. It guarantees environmental friendliness with the first carbon reduction label that reduces carbon by more than 22% from day one to today. Beyer Cool has already helped the world reduce greenhouse gas emissions by over 250,000,000 kilograms of carbon, equivalent to planting more than 4,500,000 trees. In addition, it integrates Diamond Bond technology to protect homes from sun and rain, durable in all conditions for up to 17 years, the longest in house paint. There is a special product, “Beyer Cool Diamond Ultra Shield 17,” which is currently the highest-grade building paint product.
To address the changing climate, to save on electricity costs, and for consumers who want to participate in caring for our world, Bayer is confident that we will be the best choice and win the hearts of consumers with the qualities of ‘Bayercoolthat is a product designed for a sustainable future, which has been able to win the hearts of customers for a long time. Bayer is ready to move forward in delivering quality products to ensure that customers receive the best experience for every family. Dr. Worawat concluded.







