Beger invades the southern region! Supporting architects towards Green Building with eco-friendly paint innovations.

On June 20, 2025, at New Season Hotel, Hat Yai, Songkhla Province, Beger Co., Ltd., a leader in eco-friendly color innovation in Thailand, joined forces with the Southern Architects Network to organize an academic seminar on the topic “Designing Future: Design Innovative Tools, Green Materials & Green Finance for Future Architectural Design” to inspire the design of modern buildings driven by the concepts of sustainability, technology, and the environment.

 

Dialogue for a Sustainable Future

According to global data, the construction sector emits as much as 39% of total carbon emissions, which is a major factor in global warming. Beger is therefore promoting the concept of “Green Innovation for Green Building” to support Thai architects and the construction sector in transitioning to environmentally friendly building design, while also aligning with Green Finance and Net Zero Goals.

At the event, Dr. Sanpawat Chatupathwarangkoon, an expert from TBIM, Aurecon, and Assumption University, provided in-depth knowledge on Green Design and the use of BIM Tools for environmentally sustainable design.

Introducing innovative paint for the Thai climate.

Beger has also introduced a range of products designed to withstand the hot and humid climate and rainy season of the southern region, such as:

BegerCool 2in1: Special cool formula exterior paint that reduces house temperature, lowers carbon emissions, and reduces work steps.

BegerShield AirFresh Gold-ion: Interior paint that eliminates viruses and bacteria, suitable for buildings in rainy areas.

Beger Mouldfree M-001: Effectively eliminates mold, suitable for all weather conditions.

Beger Water Block Primer B-3100: Moisture-resistant, can be applied immediately after rain stops, reducing working time.

BegerShield Griptech 2in1: Special formula steel paint, quick-drying, safe, low odor

Introducing new tools Beger Paint CO2Cal The world’s first carbon calculation app for painting.

Deep dive into the South, highlighting “Hat Yai” as the center.

This event is held in Hat Yai, Songkhla Province, an important economic city in the southern region and a hub for architects, designers, and the real estate business in the area. The goal is to spark ideas for sustainable building design in areas facing extreme weather conditions, such as heavy rainfall, high humidity, and fluctuating temperatures.