Beger(Beger) as a leader in environmentally friendly paint innovation for over 6 decades continues the conceptEco-Wellness InnovationOr Innovation Color, Earth-Friendly, Love You, collaborates with network partners and allies in the supply chain to organize a seminar event.Net Zero DesignSet a common goal to be part of transforming Thai buildings into eco-friendly green buildings.
The Net Zero Design seminar was honored byMr. Nakarin WonkitpaiboonJoin us as a host at the event, which has received a positive response from many in the architecture and design community, who are aware of the importance of coming together to push Thailand towardsGreen Building
ByDr. Worawat Chaiyosboonra CEO of the Beger Group CompanyIt has been revealed that for BEGER, we continue to advance the development of innovative quality paints that respond to all consumer needs and align with global trends, both in terms of health consciousness and environmental friendliness, under the framework of Eco-Wellness Innovation. Given this importance, we have partnered with allies and supply chain partners in both the public and private sectors to hold a seminar on the topic of Net Zero Design, with the key goal of being part of the development of buildings that align with the country’s target direction inReduce greenhouse gas emissionsTo aim for becoming a Green Building.
Dr. Chakrit Leungjaroenrat Executive Committee, Gensler (Thailand) Co., Ltd.It is stated that the development and design aimed at creating Green Buildings has become a trend that all sectors must move forward together. In terms of design, from Gensler, we incorporate technology to ensure that every design aligns with the context of the building. However, the development of Green Buildings can only succeed through collaboration across the entire business supply chain. This presents a significant challenge in adapting to a collective business transition. In the past, the company has collaborated with partners who prioritize this issue, such as Beger, which is a product that pays attention to sustainability. Therefore, this is a good starting point for creating Green Buildings together in Thailand.
Amornrat Dechudomsap Green building experts and consultants for the Green Building Market Transformation project.It is said that Green Building has become a necessity, no longer just a trend, as today there are legal regulations governing buildings and construction.ConstructionIt is considered one of the main causes today of greenhouse gas emissions. Therefore, development in this area is something that needs to be expedited, such as Beger, which has now turned to developing environmentally friendly products. However, the important challenge today is not only to rapidly develop buildings into green buildings through the use of technology but also to instill in the management and employees within various buildings the mindset and behavior to collaboratively develop Green Building, which will lead to sustainable development.
Asst. Prof. Dr. Sanpawatt Chatuphatwarangkoon Digital Practice Leader at Aurecon Thailandstated that today, the topic of Green Building is not new, and importantly, it concerns the fundamental well-being of design work and is a critical challenge in enhancing living conditions. The dimension of environmental awareness today has led design work to find frameworks to create plans for operations to elevate and establish international standards, such as providing good living conditions and reducing energy consumption. However, design work alone cannot achieve the reduction of greenhouse gas emissions in the construction industry; it requires collaboration from all entities in the business supply chain to drive this forward together.
Dr. Worawatadded that for the development of Net Zero Design in the construction industry and building paints, Beger focuses on reducing greenhouse gas emissions in every process from upstream to downstream, which includes the selection of raw materials in production, delivery, and post-use of products. Beger has developed a range of products that align with this initiative across various offerings, including the development ofCeramic Coolingtechnology, which can reflect up to 97.2% of heat from sunlight, as well as not emitting VOCs, which are substances that can react with sunlight to become greenhouse gases, among others.
Importantly, Beger is also committed to creating prototypes of eco-friendly buildings. In the paint production sector, which requires significant electricity, Beger has reduced electricity usage by installing solar panels on the rooftops of buildings. Additionally, they have incorporated plant-based (BIO-BASE) compounds to replace some petroleum-derived raw materials to reduce pollution.
In the past, Beger paints have helped reduce carbon dioxide emissions by 336,600,000 kilograms of carbon dioxide equivalent (kgCO2e), which is equivalent to planting over 5,500,000 fully grown trees. This represents a significant drive by Beger towards becoming a green building and aGreen Businessthat aligns with the goal of moving towards a net-zero greenhouse gas emission target that can be realistically achieved in the long term by 2050.
During the event, Beger also gifted trees to all attendees through theEcoMatcherapplication, totaling 1,000 trees in the reforestation area of Krabi province, in collaboration with EcoMatcher partners to promote environmental conservation by gifting trees to partners and participants in the Net Zero Design event, with the important goal of being part of creating aCarbon Offsetfor global society in the future. The event concluded with a lively performance byAtom Chanakanwho sang to bring joy to the occasion.
