As the world enters an era of natural chaos driven by human actions, such as global warming or the La Niña phenomenon, various businesses are increasingly prioritizing the environment, society, and sustainability, rather than just profits as before. This is through a concept known asESG (Environmental, Social, and Governance) What is the significance of this concept, and how is the business sector, such as Beger, adjusting its role for this world? Let’s explore together in this article.
What is the ESG concept?
ESG, or the concept of sustainable organizational development and business operations, focuses on three main pillars: Environmental, Social, and Governance. This is something that the business sector is increasingly adhering to and valuing today, in order to drive sustainable and ethical business growth, address social and environmental issues, enhance corporate image, and bring about positive change in all dimensions, including increasing opportunities for good returns in the long term. This means “business benefits while society and the world are not harmed.”
Why is the ESG concept important?
Adapting to the ESG concept is the responsibility of the business sector to reflect ethics, transparency, accountability, and care that companies have towards every aspect of their operations. It demonstrates a good, trustworthy, and distinctive image, which is one of the factors that attract investors, partners, or stakeholders to consider and decide to invest in the future as well.
The role of the business sector in relation to the ESG concept
Beger, as a paint manufacturer in Thailand, has been promoting products and production processes that adhere to ESG principles while caring for the world and the environment for over 60 years. This is evident from the invention and development of heat-reflective paint, energy-saving solutions, and most recently, the reduction of carbon dioxide emissions, which has earned the label for reducing global warming with Beger Cool paint. This contributes to raising the standard of building paints in Thailand under the name of the Standard for Heat Reduction from Solar Radiation and the High-Efficiency Energy Saving Label, addressing the needs of people facing increasingly high temperatures while also protecting the environment.
1. E (Environmental)
Adhering to the concept of Sustainability in every production process from upstream to downstream, starting from the selection and use of natural or bio-based raw materials efficiently, to the paint production process using the AVID (Advance Vacuum Inline Dispersion) closed system that generates no waste, utilizing electricity from clean energy for production, storing products with computer systems, delivering products to consumers via routes that use less fuel, including the return of used paint cans. All these processes help reduce environmental impacts in various aspects both now and in the long term, such as carbon dioxide emissions, air pollution, or climate change.
2. S (Social)
The ESG concept in the social pillar involves Beger and everyone who is directly or indirectly involved, whether employees, customers, partners, contractors, or community members, through a concept that recognizes social responsibility and manages human resources appropriately and correctly to ensure fairness, equality, safety, and mutual support to the greatest extent, such as:
- Employee living conditions and workplace safety
- Rights, freedoms, and fair wages
- Community safety
- Training to enhance work experience
- Protection and preservation of personal data (PDPA)
- Understanding and acceptance of diversity
- Product responsibility
- Activities or developments for the community and society
3. G (Governance)
Governance refers to the principles of effective management and oversight of the organization that Beger promotes to ensure transparency, fairness, correctness, and benefit for everyone in the organization, not just seeking profit. Each operational step, policy-making, planning, compensation, tax management, as well as corporate culture, rules, regulations, or executive structures can be clearly assessed and audited to prevent fraud and corruption that may arise from within and outside the organization.
ESG in the business sector is fundamentally based on sustainability, as the commitment to develop and create products with consideration for and care for the environment and society, combined with innovative or technological solutions, will lead to Living Solutions that make life at home easier while having the least impact on the world, and this impact will continue to decrease.
Beger, under the ESG concept, has taken action through innovative products such as Beger Cool paint, which helps reduce heat, save electricity, and lower carbon emissions. They will continue to strive to become a net zero greenhouse gas organization in the future.
